The Indian way of retailing- Autobiography of Kishore Biyani..the think tank behind Pantaloons Retail, India

Its always inspiring to hear from the great men who do things their way. Nevertheless the biographies, especially the autobiographies are rated as boring (even though they are enriching) especially to the restless readers... But this one is different. The think tank, the father of Modern Retailing in India is set out to magnetize the readership of the young and the not-so-young with the same paraphrase that he has spread around.

Kishore Biyani, with little help from Dipayan Baishya moves smoothly from his school-college days, his first entrepreneur endeavors to his stint in movie making and team building experience in his book, lets call it his autobiography (the book was intended to be the Pantaloons Story, but eventually it turned out to be his autobiography) and dishes out a motivating interest in his pursuits.

The plot of "It happened in India" moves around retail strategies of a baniya and his conviction in himself while most of his ideas were rubbished by the then retailers and his family too.

But the book has its share of weaknesses too. He has crammed the pages with testimonies from his business associates that initially provide for a refreshing change from the Gyaan that he drops every now and then. The overdose of the testimony thwarted the flow and most of the times seemed to be made up.

Nevertheless the author repatriates to the Indian way of retailing and provides a hand book for the emerging entrepreneurs and dreamers.

Pros: Entrepreneur qualities revealed and discussed in details.


Cons: Overdose of Gyaan every now and then